Food Noise: Is Your Brain Tricking You Into Eating More?
Have you ever found yourself rummaging through the kitchen even when you knew you weren’t hungry? Maybe you just ate, but suddenly the packet of chips or that chocolate bar begins to “call your name.” That constant mental chatter about food has a name — Food Noise — and it could be silently sabotaging your health, energy, and weight goals. Food noise isn’t about physical hunger. It’s a cycle of cravings, emotional triggers, and brain signals that push you to eat more than your body needs. The good news? Once you understand how it works, you can take control instead of letting your cravings control you. What Exactly Is Food Noise? Food noise is the persistent urge or thought about eating , even when your body is not truly hungry. It stems not from the stomach, but from the brain’s reward system , especially the chemical messenger dopamine , which pushes you to seek pleasure, comfort, and familiarity. This is why: You crave snacks when stressed You want sugar when tired Y...